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Degree — All cringe, no sweat

Degree — All cringe, no sweat case study

By Not Actual Size

Making a deodorant culturally relevant.

Brands trying hard on social can be quite cringe. So we leant into it, building a social platform to free everyone from embarrassment, starting with us.

Clumsy, carefree and proudly awkward, our content was painful to watch, but impossible to ignore.

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